Four products that already know about each other.

A shop runs a point-of-sale system. Marketing runs a streaming tool. Support runs a chat app. The customer is the same person in all three, and none of them knows it. So the work of joining them up — exports, spreadsheets, an integration somebody maintains on the side — becomes a permanent tax on a business that just wanted to sell something.

Kardocloud is built the other way around. The products share a customer, a sign-in and a bill, because they were designed together rather than acquired separately.

• Kardopal — the operating side of a business: point of sale, inventory, invoicing, purchasing, accounting and CRM, in 19 languages with full right-to-left support.
• Kardolive — live streaming that stays under a second, with chat, polls, reactions and shoppable product cards on the same screen.
• KardoSpace — the consumer side: profiles, feeds, messaging and a public page for every business on the platform.
• KardoEducation — teaching and assessment: live classrooms, courses, exams and the record-keeping schools are held to.

One record, not four copies. A follower on the social side and a customer on an invoice are the same person. That is the whole point, and it is why we would rather ship one product well-connected than four that integrate on a good day.

Say what it does, not what it might. A feature is listed when it works. A capability that is coming is described as coming. It costs us some marketing shine and saves our customers the worse experience of finding out later.

Own the hard parts. The pieces our customers depend on most are ours to fix at three in the morning, rather than a vendor's to fix at their convenience.

We are a small team and we read our own mail. Get in touch — about the products, about pricing, or because something is broken and you want it looked at.